Advertising Design

ART 4120 3 Semester Hours
Course Level CPS - Undergraduate Semester
Description Studies principles and concepts of layout and design as applied to a variety of advertising and graphic design assignments such as ads, brochures, logos, posters, book jackets, and sales promotion material. Offers students an opportunity to obtain an understanding of marketing fundamentals and issues for different media. Presents creative work in advertising research analysis, layout, and preparation of client presentations. Covers advanced concepts and design principles used in planning visualizations and layouts for advertising and editorial presentations using art, photography, type, color, and illustrations.

Prerequisites

Students should refer to the CPS Prerequisite Table for course prerequisite and corequisite information.

 

Course Sections

There are no current sections scheduled for this course. Undergraduate course numbers changed beginning with the Fall 2016 term. Please make sure you are using the current course number.
Next Term Starts
  • Winter Graduate
    Jan 8, 2018 (6- and 12-week classes)
    Feb 19, 2018 (6-week classes)

Academic Calendar

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