Introduction to the Digital Era: The Power of Social Media

CMN 6015 3 Quarter Hours
Course Level Graduate
Description Provides an introduction to social media concepts, including the historical, economic, and social foundations of Digital Era realities. Explores the potential applications of new technologies for both internal and external purposes, across a range of organizations and industries. Provides an introduction to social media leadership by addressing strategic responsibilities, issues, and challenges. Addresses Digital Era career-management responsibilities, including the need to establish a strong digital presence, stay current with changing technologies, and consider new and evolving positions and career trajectories. Offers students an opportunity to apply concepts by establishing and/or strengthening their own digital presence and professional brand, in addition to assessing the digital presence of relevant individuals and organizations.

Course Sections

Section 01
CRN 90718
View Syllabus Download
Session Summer 2013, Six-Week Session
Class Meeting Dates 07/01/2013 to 08/10/2013
Instructor Mr. Derek Scheips
Campus Online Campus
Course Format Online
Costs Course Cost: View Tuition Rates | Books: Visit NU Bookstore Site
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Upcoming Academic Term Dates
  • Summer Term
    Jul 1, 2013 (4- and 8-week classes)
    Jul 29, 2013 (4-week classes)
  • Fall Term
    Sep 9, 2013 (6- and 12-week classes)
    Oct 21, 2013 (6-week classes)

Academic Calendar

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