Business Applications of Geographic Information Systems
GIS6390 / 3 q.h.
Formerly GIS 3190.
Explores the use of a geographic information system for business applications. Introduces spatial data analysis as it applies to sales, marketing, and demographic analysis; service and sales territories; call planning and routing; and reporting and presentation mapping. Offers students an opportunity to gain hands-on experience with the basic functionality of industry standard business mapping software.
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